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About Us

Meet our team and find out more about what we do.

Marshmallows and Flame

About Us

Meet our team and find out more about what we do.

Marshmallows and Flame

Barry Doveston Sales and Technical

Barry is a self-confessed ‘flooring nerd’ with a passion for excellence and education in the flooring industry. As founder of Flooring Africa, our education-focused sister company, Barry has been a key player in championing improved installation expertise and product knowledge. He is also the host of Flooring Africa’s YouTube channel, a first in Southern Africa.

With expertise across the entire flooring supply chain, Barry is on hand to support technical queries and also consults on large projects, in both the installation and product specification domains. 

Belinda Doveston Media and E-Commerce

Belinda brings extensive experience in strategy, IT, business, media, and education to the development and support of our e-commerce offering. She has developed international business programmes for directors and entrepreneurs, as well as innovative business tools used globally today.

Through this experience, Belinda leads the development of our business model for a sustainable value offering to our customers, partners and shareholders. Furthermore, she is on hand to support back-end operations and ongoing media development.

Flooring Education on YouTube

Flooring Africa is a specialist flooring marketing initiative focused on flooring education, media development and collaborative business growth projects. Our flagship projects include the Flooring Workshop Studio in Cape Town and the Flooring Africa YouTube channel. For more information about flooring, products, brands and installation, visit our channel. 

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